• Research on Apprenticeships
    Posted On: Feb 27, 2017

    Research on Apprenticeships- highlights below
    “From Medieval to Millennial: Building and Marketing Modern, Youth-Oriented Apprenticeship Programs” (Young Invisibles August 2016 report)

    3 top misconceptions young people have about apprenticeship programs

    1. Apprenticeship programs don’t exist in my community
    2. They don’t pay
    3. They mean never receiving a college degree

    6 recommendations for building and branding youth-friendly apprenticeship programs

    1. Expanding pre-apprenticeship and job shadowing programs
    2. Build in the option for college credentials
    3. Start apprentices in cohorts
    4. Be more explicit about wages when marketing programs
    5. Use innovative social media strategies when marketing programs
    6. Use peers as ambassadors when marketing programs

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